Analytics and conversion tracking set up or repaired
We set up analytics and conversion tracking, or repair what is already there, so the numbers in your ad accounts and your analytics tell the same story.
Analytics setup and conversion rate optimization in Montreal
Growth Machines sets up or repairs your analytics and conversion tracking, then improves landing pages where the data shows people drop off. It is for companies between $5M and $20M in revenue that want decisions based on their own numbers. We are based in Montreal and work in French and English.
Run it in the agent
What does a first-time visitor see?
Give the agent your website. It looks at your first screen on a laptop and a phone the way a visitor does, and says what to change first. Free. No account for the first answer.
What we do
Tracking you can rely on, and landing pages improved where the data shows people drop off.
Dashboards you can open any time
Google Ads, Search Console and Analytics are connected read-only and shown in one dashboard. You can ask a question in plain words and get an answer that names its source.
Landing page changes tied to the numbers
Landing page changes start where the data shows people drop off, and each one is tied to the number it should move.
A result from this work
As published on davidzagury.ca/consulting.
Simply Voting
B2B software · online elections
11quick wins shipped the same week
Found why paid search had stalled and shipped eleven fixes the same week, without adding a dollar of budget.
- 3
- markets audited
- $0
- added budget needed
The problem. Paid search had plateaued and nobody could say why. Four tools, four versions of the truth.
What we did. Reconciled Google Ads, GA4, Search Console and SEMrush into one picture, then a 30/60/90 roadmap with an owner on every line.
“Engaging, very clear, and highly relevant. David tailored the content and flow to our specific needs, and staff appreciated his practical explanations and interactivity.”
The details
Where it usually goes wrong
Tracking that counts the wrong things
When page views or scrolls count as conversions, every report and every bid learns from the wrong signal.
Numbers that disagree
Analytics, the ad platforms and the CRM each show a different total, so meetings end on which number is right.
Pages that lose people at the same step
The form, the pricing page or the booking step loses visitors every day, and nobody sees where.
Redesigns on opinion
Pages get rebuilt on taste. Without a before and after, nobody knows whether the change helped.
The first 90 days
- Weeks 1 and 2
Measurement you can trust
- Read-only access to Analytics, Tag Manager and Search Console
- The tracking audit, with fixes
- Key events agreed with sales
- Weeks 3 to 6
Find where people drop off
- Landing pages ranked by traffic and conversion
- The steps where visitors leave, found in the data
- Changes written, ready for your team or ours
- Weeks 7 to 12
Change and check
- Changes shipped one at a time
- Each checked against the period before it
- The next round chosen from what worked
What you get
- A tracking audit of Analytics and Tag Manager, with fixes
- Key events defined with your sales team, so a conversion means a lead
- Analytics, ad platforms and CRM reconciled into one view
- Dashboards you can open any time
- Landing pages reviewed where the data shows people drop off
- Recommended changes written ready to implement, tied to the numbers
- Each change checked against the period before it
What we measure
- Conversion rate by landing page
- Which pages turn visits into leads, and which only collect traffic.
- Form and booking completion
- Where people start and do not finish, step by step.
- Leads accepted by sales, where your CRM is connected
- The conversions that matter to the business.
- Engaged sessions by source
- Which channels bring visitors who read and act.
Where the work happens
- Google Analytics 4
- Google Tag Manager
- Search Console
- Looker Studio
- HubSpot or Salesforce, when connected
Why Growth Machines
- At Simply Voting we reconciled Google Ads, GA4, Search Console and SEMrush into one picture, then built a 30, 60 and 90 day roadmap with an owner on every line.
- Your Google Ads, Search Console and Analytics data sit in one shared dashboard, connected read-only, so you see the same numbers we do.
- Every number in your reports names its source.
- David Zagury, the founder, has 15 years in digital marketing and was Director of Paid Media at NP Digital.
Who it is for · What we need from you
- Companies between $5M and $20M in revenue, with a small marketing team.
- Teams whose ads, analytics and search data do not agree.
- Leaders who want decisions based on their own numbers.
Read-only access to your ad and analytics accounts, and your goals for the next few months.
How fees work
A fixed fee, agreed before work starts. No hourly billing.
Month to month, or a three-month sprint for a defined push.
Read-only access, built inside your own licenses, scoped after the discovery call.
The guarantee
Any month that misses the agreed scope is free, and you can leave with 30 days' notice.
Written into the agreement, not only this page.
Questions
Can you fix tracking that is already set up?
Yes. We set up analytics and conversion tracking, or repair what is there.
Where do the dashboards live?
In a shared dashboard, connected read-only to Google Ads, Search Console and Analytics. You can open it any time.
How do you choose which landing page changes to make?
From the numbers. The pages where the data shows people drop off come first.
Can we ask questions about our data?
Yes. Ask a question in plain words in your workspace and get an answer that names its source.
How often do you report?
Monthly, from your own connected data. Every number names its source.
See where you stand in minutes.
Open the growth agent and give it your website and your goals. It reads your site, looks at your first screen like a visitor, asks ChatGPT, Gemini and Google AI Mode what they say about you, and ranks what to do. Then do the work with your team, or hand it to the studio.