An interview with you beforehand, so the session is built around your work and your tools
We interview you before the session and design it around the tasks your team repeats. Your team gives 90 minutes; we do the preparation.
AI training for marketing and sales teams
Growth Machines runs hands-on AI workshops for marketing and sales teams, built around the tasks your team repeats every week. Sessions last 90 minutes and run inside your own Claude, ChatGPT, Copilot or Gemini licenses. They are in French or English, in person in Montreal or remote.
Run it in the agent
Which of your team's tasks should AI take first?
Give the agent your website, then list the tasks your team repeats and the hours they take. It maps each one by effort, time back and risk, and writes the first three set-ups. Free, with a free account.
What we do
A 90-minute hands-on session for your marketing or sales team, in person in Montreal or remote, in French or English.
Live practice on your team's real tasks, inside your own licenses
Your team practises on its own work, in the tools it already pays for, with questions built into the session.
A prompt pack built from your team's workflows
Prompts and templates from your team's own workflows, ready to reuse the next day.
The full session recording
For anyone who missed the session or joins the team later.
A result from this work
As published on davidzagury.ca/consulting.
Simply Voting
B2B software · online elections
11quick wins shipped the same week
Found why paid search had stalled and shipped eleven fixes the same week, without adding a dollar of budget.
- 3
- markets audited
- $0
- added budget needed
The problem. Paid search had plateaued and nobody could say why. Four tools, four versions of the truth.
What we did. Reconciled Google Ads, GA4, Search Console and SEMrush into one picture, then a 30/60/90 roadmap with an owner on every line.
“Engaging, very clear, and highly relevant. David tailored the content and flow to our specific needs, and staff appreciated his practical explanations and interactivity.”
The details
Where it usually goes wrong
A demo instead of practice
The team watches someone else use AI, agrees it looks useful, and goes back to the old way on Monday. Habits form by doing the real work.
Generic prompts
Prompts copied from the internet do not know your offer, your clients or your voice. The output needs rewriting, so people decide the tool is not worth it.
Licenses that sit unused
Seats are bought, a few people use them, and nobody can say what the company gets for the money.
No clear rules on what to share
Without plain guidance on client data, careful people avoid the tools and others take risks.
The first 90 days
- Before the session
Built around your work
- An interview with you
- The tasks your team repeats every week, collected
- Practice exercises written on those tasks, in your tools
- The session
90 minutes of practice
- Your team works on its own tasks, live
- Questions answered as they come up
- The prompt pack and the recording sent after
- The first 90 days
Habits that stick
- 30 days of async follow-up
- Prompts refined on what your team actually produces
- Adoption measured at 30, 60 and 90 days
What you get
- A session built from an interview with you about your team's work and tools
- 90 minutes of live practice on your team's real tasks, inside your own licenses
- A prompt pack from your team's own workflows, ready to reuse the next day
- The full recording, for anyone who missed it or joins later
- 30 days of async follow-up as the new habits form
- Adoption measured at 30, 60 and 90 days
Office hours
Support after the session, while the new habits form.
- 30 days of async follow-up
- Questions answered as your team hits them in its real work.
- Prompts refined on your team's real output
- We tune the prompt pack on what your team actually produces.
- Ongoing office hours
- Available after the first month, if you want them.
What we measure
- Seats active
- How many of the licenses you pay for are actually used.
- Weekly active users
- Whether use holds after the session, week after week.
- Workflows in use
- The tasks your team now does with AI as a matter of habit.
- Hours saved, as your team reports them
- Collected in short check-ins and labelled self-reported, never mixed with measured numbers.
Where the work happens
- Claude
- ChatGPT
- Microsoft Copilot
- Gemini
Why Growth Machines
- David Zagury leads sessions on AI adoption as a member of the Canadian Marketing Association's media council.
- He gave a keynote at SocialWest 2026 and gives talks for Futurpreneur and corporate teams.
- He writes The AI Enablement Brief, a weekly newsletter on AI for marketing teams.
- We measure adoption afterwards: seats active, weekly active users and workflows in use at 30, 60 and 90 days, reported to you.
Who it is for · What we need from you
- Marketing and sales teams, whatever their size.
- Teams that already pay for Claude, ChatGPT, Copilot or Gemini, or plan to.
- Teams that want everyday use instead of a demo.
One short intake: the tasks your team repeats, the tools you use and who uses them.
How fees work
From $500 an hour
Priced by the hour of training, agreed before we start.
Read-only access, built inside your own licenses, scoped after the discovery call.
The guarantee
If your team does not leave with at least three workflows it can run the next day, the session is free.
Written into the agreement, not only this page.
Questions
How long is a session?
90 minutes, with questions built in. We do the preparation, including an interview with you beforehand.
In person or remote?
Both. In person in the Montreal area, or remote anywhere.
Which tools do you train on?
The ones your team already uses: Claude, ChatGPT, Copilot or Gemini. We train inside your own licenses.
Can the session be in French?
Yes. Sessions run in French or English.
What happens after the session?
30 days of async follow-up while the new habits form, then office hours if you want them.
How do you know it worked?
We track seats active, weekly active users and workflows in use at 30, 60 and 90 days, reported to you.
Does the team need to know AI already?
No. The interview beforehand tells us where your team stands, and the session starts there. People who already use the tools leave with better prompts; people who do not leave with their first workflows.
What about confidential client information?
We cover what can go into which tool under your own licenses and policies, with examples from your team's work, so careful people use the tools instead of avoiding them.
Is it a demo or hands-on?
Hands-on. Your team works on its own tasks in its own tools during the session, with questions built in.
See where you stand in minutes.
Open the growth agent and give it your website and your goals. It reads your site, looks at your first screen like a visitor, asks ChatGPT, Gemini and Google AI Mode what they say about you, and ranks what to do. Then do the work with your team, or hand it to the studio.